Virtual showroom by H&M

by Julia

May 11, 2022

blog

As a pilot Swedish fashion brand H&M together with the agency DEPT and Journee has joined the playground of building metaverse-like virtual fashion experiences by launching a virtual showroom. On this platform, people can experience virtual garments while chatting with other visitors. The virtual showroom is so far only available for press, influencers, and stylists.

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